Creator program

What we pay creators, and how it works

A flat base fee when your video goes live, plus a bonus for the views it earns in its first 30 days. Your rate comes from how your posts actually perform, not your follower count.

Apply to the program

Already applied? Reply to our email with the view counts on your last 10 posts and we will send your tier.

How it works

  1. Apply

    One short form at /ambassadors. About a minute, no account needed to send it.

  2. Send your numbers

    We ask for the views on your last 10 posts. Screenshots of your own analytics are fine.

  3. Get your rate

    We reply with your tier, the deal in writing, and we approve your concept before you film.

How payment works

Two parts, both fixed before you film. Nothing here depends on how a post performs against anyone else.

Paid when the video goes live

Base fee

A flat amount for the post itself, within 3 business days of it going live. Yours to keep whatever the video does after that.

Paid after the first 30 days

View bonus

A set amount per 1,000 views, counted pro rata, up to a cap. Measured 30 days after posting, then paid by PayPal.

Worked example

18,400 views on a tier 2 Instagram deal
Base fee, paid on posting$25
View bonus, 18,400 views at $5 per 1,000$92
What that video pays$117
  • Views come from the platform's own analytics on the original post.Measured 30 days after posting. Send us a screenshot of your analytics when you get there.
  • The cap applies per platform, not per deal.Post the same video to two platforms and each one is measured, and capped, on its own.
  • Bonuses are paid by PayPal in the payout after the day-30 measurement.The base fee does not wait for any of this.

Rate card

Your tier comes from the median views of your last 10 posts. Followers only break ties.

Rates for
TierBase feePer 1,000 viewsBonus capMost per video
Tier 1Under 2K median views$20$350,000 views$170
Tier 22K to 8K median views$25$550,000 views$275
Tier 38K to 20K median views$50$575,000 views$425
Tier 420K to 50K median views$75$6100,000 views$675
Tier 550K and up median views$100+$7Agreed per dealAgreed per deal

TikTok and YouTube Shorts pay 0.8x the per-1,000 rate. Instagram is the base rate. Tier 5 is set per creator, so the cap and the ceiling are agreed in writing before you film.

What we need from you

  • A free Open Mat Locator accountIt takes a minute at openmatlocator.com. The influencer badge lives on your profile.
  • The post stays up for at least 90 daysAfter that it is your call.
  • Disclose itUse the platform's paid partnership label, or #ad in the caption. FTC rules, not ours.
  • Tag @openmatlocator in the postThe caption tag is the one we track.
  • Get the concept approved before you filmOne message, usually answered same day. We approve the hook, not the edit.
Influencer badgeAccepted creators get it on their profile.

The app

Free, and iPhone only for now

Handy for finding the open mats you film at, and for showing the thing you are talking about. Not required to work with us, and no part of your rate depends on it.

Download on the App Store

Questions

Do I need a minimum follower count?
No. Your rate comes from how your content performs, so small accounts with strong engagement qualify.
Do I have to post it myself?
Yes. The deal covers the content and your distribution.
How do I get paid?
Base fee within 3 business days of your post going live. The view bonus lands after the 30-day measurement window, in the next monthly payout.
How do you count views?
The platform's own analytics for the original post only, measured 30 days after posting, counted per platform.
What if my video blows past the cap?
The standard payout stops at the cap, so the deal size is known upfront. When something truly breaks out, we have paid extra before and reserve the right to do it again.
Can I make it in my own style?
That is the whole point. We approve your hook or concept before you film, then it is yours.
Do you provide a script?
Talking points and examples, never a script.
How long does the post stay up?
90 days minimum. After that it is your call.
Can Open Mat Locator reuse my video?
Yes, for 12 months on our own channels. Running it as a paid ad is a separate checkbox in the agreement.
Can I work with other BJJ brands?
Yes. The only limit is no competing open mat or event discovery apps for 30 days after your post.
Do I need an account on the site?
Yes, a free one. Your sponsored creator badge lives on your profile.

Send us your numbers

One form, about a minute. We read every application and reply either way.

Apply to the program

Questions about a deal already in flight? Contact us.