Put your brand in front of grapplers when they are deciding where to train.

Why this audience

Intent, not impressions

People come here actively deciding where to train, where to compete, and which events to attend. This is not a general sports audience and it is not a feed being scrolled.

• They came to decide, not to browseEvery visit starts with a question that has a date attached. Where am I training Saturday, which tournament do I enter, is this seminar worth the drive. The visit ends when they have an answer and a place to be.
• Grapplers, not a general sports audienceThe entire site is open mats, tournaments and seminars. Nobody arrives here by accident, and there is no other reason to be on the page.
• Reached at the moment of choiceYour brand sits on the page where the decision happens, beside the event they are deciding about, while they are still deciding.

01 Homepage takeover

Own the first impression

The homepage is the busiest page on the site and the first thing most visitors see. A takeover hands the partner band to a single brand, sitting in the middle of the page between the event rails rather than pushed into a margin.

02 Event page takeover

Own the decision point

Every event page carries the partner row directly below the host. This is the core discovery surface, the page that shared links, search traffic and social referrals all land on, and it is where somebody decides whether they are going.

The placement is on every event listed, all 2,070 of them, and on every new event published during your run. There is nothing to buy per event and nothing to reserve in advance.

Audience

A real audience, measured in GA4

Traffic is reported from Google Analytics rather than our own counter, filtered to the production site so development and preview traffic is excluded.

Page views, last 30 days

18,264

Visitors, last 30 days

7,734

Events listed

2,070

Open mats

1,694

Tournaments

321

Seminars

55

Trailing 30 days ending August 20, 2026. Production traffic only. Source: GA4. Event counts live as of August 21, 2026.

Reporting

Know what your placement drove

Every sponsor link routes through a tracked Open Mat Locator redirect, so what we report is outbound clicks we actually served rather than an impression estimate.

• Outbound clicks, not estimated impressionsEvery sponsor mark links through an Open Mat Locator redirect that records the click and then forwards the visitor to your URL. What you get back is the number of people we actually sent you.
• Split by surfaceHomepage and event pages are counted on separate lines, so you can see which of the two placements did the work.
• Your own tracking passes through untouchedGive us a landing URL that already carries your campaign parameters and we forward it exactly as supplied. Only a URL with no parameters of its own gets ours added.
• Automated traffic is filtered before it countsCrawlers, bots and link prefetches are excluded from the click figure rather than billed to you.

Exclusivity

One brand. No rotation.

A takeover is sole occupancy. It is the difference between being one logo in a lineup and being the only one on the site.

• Sole occupancyFor the length of your run, no other partner name appears anywhere on the site. Not beside yours, not on another page, not in a smaller slot further down.
• No rotation and no impression capThe placement does not cycle between advertisers. Every visitor in the window sees your brand, every time.
• Your artwork, your colorA takeover is your own lockup on your own background, not our house styling applied to your name.
• One run at a timeBecause the placement is exclusive, only one is available in any given window. Availability is the first thing we will tell you.

Where it runs

Website only, by design

Partner placements run on openmatlocator.com. They are intentionally excluded from our iOS and Android apps, which carry no sponsorships of any kind.

• A defined audience, not a diluted oneEverything on this page describes the website. The figures above are website traffic, the placements are website placements, and the reporting covers the same population. Nothing is averaged across platforms.
• Both apps are rated 13+Our iOS and Android listings are rated for ages 13 and up, and the Play listing declares that the app contains no ads. Keeping sponsorships on the web is how we hold both of those true.
• Not on generated flyers eitherThe event flyers we generate for organizers carry no partner mark. Your placement lives on the pages we control and report on.

Setting it up

• Send artworkOne SVG lockup and the background color you want behind it. Nothing else to produce and no ad sizes to chase.
• We place itHomepage band and every event page, both live at the same time.
• Your link is trackedYou give us the landing URL. Every placement points at it through the redirect that does the counting.
• The campaign goes liveWe confirm the start date in writing and send reporting for the run.